Guest WiFi is one of the most requested guest amenities. It serves as a channel to collect customer data in real-time. This valuable data will give you a clear picture of how customers interacts with your venue.
Gamification is the integration of gaming elements, such as sweepstakes, free coupons, scoring points and, competing with other people for some reward on a digital platform in order to encourage participation on this platform. When you combine gamification with your Guest WiFi, and you have got yourself an entertaining data-collector.
Using Guest WiFi registration process, during or after, you can give your customers free gifts, coupons and a fun time by having them play an exciting game while you gather vital information.
Customers who connect to Guest WiFi (as a new registration or login) can participate Scratch & Win game and get a discount gift voucher at Teknosa stores. We have distributed 1000s of discount coupons using this game.
With Scratch & Win game, Teknosa collects valuable presence and opt-in data and increases visit to sales conversion ratio.
Here is a short demo video explaining the flow:
Contact us to find out how BuWiFi measures offline customer behavior and builds customer loyalty. Leverage your Guest WiFi to gain a competitive edge.