Communication

Introduction & Key Benefits

Deliver location based, personalised content

Increase customer engagement, footfall traffic and dwell time with personalized offers, sweepstakes and surveys.

Marketing Automation. Create automated messaging and see measurable results. Optimize marketing ROI with accurate analysis of in-store impacts.

From targeted ads to follow-up messages, retailers can deliver campaigns that convert by sending the right message at the right time. Personalization makes your brand memorable and more likely to bring repeat business.

Personalise and Enhance Shopper Experience

Location-Based Marketing throughout the venue. Reach your customers via SMS at the right time and location.

Engage your customers through smarter campaigns and sweepstakes

Drive in-store conversion with personalized offers, automatically delivered to customers when they enter your store, engage with a department, or after they leave.

Increase dwell time, loyalty and generate new revenue streams for your business

Increase foot traffic & dwell time with personalized offers. Build happy, satisfied, brand loyal customers that come back time and time again.

Key Features

BuWiFi: Communication

WiFi marketing & customer experience solution

Deliver targeted communications at the right moment

BuWiFi goes beyond CRM based offers and enables true Precision Marketing capabilities for retailers. Engage your customers with guest WiFi solution by running targeted campaigns and precisely time surveys. Welcome your new visitors and reward those who are loyal encouraging them to return again and again. Boost spend, increase promotional uptake and redirect visitors to your loyalty sign up page.

Reach out to your guests with WiFi marketing.
Connect with your guests by SMS. Send coupons, sweepstakes and surveys.
Trigger messages based on in-store guest behaviors.
Send your new visitors a welcome SMS that includes the latest offers.
Reward your returning visitors that thanks them for their continued loyalty.
When visitors leave your venue follow up with an SMS thanking them for their visit, and tempt them back with a personalized offer they can’t refuse; increasing loyalty and customer retention.

Gamify engagement with sweepstakes

Sweepstakes-based marketing like "Scratch & Win" for gaining customers’ attention and fostering in-store engagement.

Increase engagement with gamified touchpoint alternative in the right place at the right time.
Distribute discount coupon codes randomly to Guest WiFi users.
Reporting of redemption ratios.

Customer Satisfaction and Mystery Shopper Surveys

Collect invaluable feedback from your visitors and use the data to improve business operations.

Online surveys can be offered in an easy and cost effective way to your target groups over SMS.
Run automated, precisely timed (before, during or after visit) surveys for visitor feedback from their own device.
Measure sales quality and improve customer service with mystery shopper surveys.
Survey results can be reported easily.